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New Century Marketing Concepts

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The Time to Start Your 2007 Sponsor Search is Now

Call us at 317-881-3826

 

NCMC Sponsor Search Service

Order Your Sponsor Search Package

How do you do it?

1. Decide on your budget.

2. Decide what sponsorship offerings you will make available to your sponsors.  See Sponsorship Sales Matrix at http://www.insmkt.com/matrix.htm

3. Create your Sponsor Logo Car at http://www.insmkt.com/money8.htm

3. Develop a killer sponsorship proposal through NCMC.  See http://www.insmkt.com/sponsor.htm

4. Get a copy of The Fundamentals of the Sponsor Search.  See http://www.insmkt.com/money.htm

5. Get a copy of Developing Successful Sports Sponsorship Programs at http://www.insmkt.com/money7.htm

6. Order your copy of the 2005 Sports at http://www.insmkt.com/ssf.htm

Or

7. Subscribe to our 2007 Sponsor Search Service. See below.

There are two problems that many teams encounter in their sponsor search:

Time

When you are busy running your team or business, working on your car, making management decisions, you often don’t have time to do the one thing that will ensure you will be running next year; and that is sponsor search.

So what is the solution?  Why not outsource your sponsor search to a competent agency experienced in the business, an agency with years of experience in developing sponsorship proposals, targeting sponsors, talking with sponsors and knowing what to say and when to say it.

Professional Presentation

You need to know how to identify target companies, how to develop your pitch and then turn an initial contact into a hot prospect.  What questions do you ask, how do you make your pitch, what do you say that will make them interested in your team?  Most teams don’t have the professional expertise to do this job.  Most can’t afford to hire someone at $50K per year or more for a full time search.

Our sponsor search services are inexpensive compared to the cost of having a marketing manager on staff.  And our experienced marketing people have proven they can perform.

  • 27 Years in Marketing and Sales Management

  • 10 Years of Call Center Management

  • 10 Years Business Writing

  • 10 Years Motor Sports Marketing

  • 8 Years of Website Development

  • 2 Years Business Process Development

  • Wrote the Book on Sponsor Search:

    The Fundamentals of the Sponsor Search

A Word about our leads: The leads we will provide for you are top sponsors, large companies that have active sport sponsorship programs.  They receive many proposals weekly and they must pick from those programs that they evaluate as potentially leading to a strong return on their investment.  Though we will attempt to find a good match, sometimes these companies are committed to their marketing plan for years to come.  This means that you must have an excellent package to send them, something that will get their notice and you must tilt your package to marketing solutions and benefits - this means new business for your sponsor.  It may take years to develop a relationship which means that you must treat these leads as assets and you must attempt to get a dialogue started that will show that you are a credible sponsorship alternative.

Please note: our sponsor search services do not involve our traveling to a sponsor sight or assisting in presentations.  Our services involve uncovering the sponsor interest and then turning it over to you.  We do not expect a commission on any sponsors you gain.  If you need additional presentation assistance, it can be negotiated in return for a retainer, travel expenses and a percentage of the sale. 

Our sponsor search services can be purchased inexpensively using most major credit cards or PayPal.

Option 1. Basic Trial Package - $100.00

Minimum of 25 Leads

  • Includes One Hour of Strategy Development and Targeting Strategies Consultation at no extra cost
  • We will provide an interim report discussing results and project analysis so we can adjust strategy while we call.
  • A Lead is considered one in which we are able to 1) obtain information on the target's recommended sponsorship application process and/or 2) obtain a contact name or appropriate address or email for sponsorship proposal submission or 3) we have received an explicit interest in seeing your proposal. 
  • Records on each call are reported to the client.
  • We will turn interested sponsors over to you for pursuit
  • With the client's approval we will also create a no-cost one-page web page for the client and list it on our Sponsorship Opportunities page.

Option 2. Basic Trial Package #2 - $175.00

Minimum of 50 Leads

  • Includes One Hour of Strategy Development and Targeting Strategies Consultation at no extra cost
  • We will provide an interim report discussing results and project analysis so we can adjust strategy while we call.
  • A Lead is considered one in which we are able to 1) obtain information on the target's recommended sponsorship application process and/or 2) obtain a contact name or appropriate address or email for sponsorship proposal submission or 3) we have received an explicit interest in seeing your proposal. 
  • Records on each call are reported to the client.
  • We will turn interested sponsors over to you for pursuit
  • With the client's approval we will also create a no-cost one-page web page for the client and list it on our Sponsorship Opportunities page.

Option 3. Sponsor Assault Package - $300.00

Minimum of 100 Leads

  • Includes One Hour of Strategy Development and Targeting Strategies Consultation at no extra cost
  • We will provide an interim report discussing results and project analysis so we can adjust strategy while we call.
  • A Lead is considered one in which we are able to 1) obtain information on the target's recommended sponsorship application process and/or 2) obtain a contact name or appropriate address or email for sponsorship proposal submission or 3) we have received an explicit interest in seeing your proposal. 
  • Records on each call are reported to the client.
  • We will turn interested sponsors over to you for pursuit
  • With the client's approval we will also create a no-cost one-page web page for the client and list it on our Sponsorship Opportunities page.

Option 4. Premium Sponsor Search Package - $525.00

Minimum of 200 Leads

  • Includes One Hour of Strategy Development and Targeting Strategies Consultation at no extra cost
  • We will provide an interim report discussing results and project analysis so we can adjust strategy while we call.
  • A Lead is considered one in which we are able to 1) obtain information on the target's recommended sponsorship application process and/or 2) obtain a contact name or appropriate address or email for sponsorship proposal submission or 3) we have received an explicit interest in seeing your proposal. 
  • Records on each call are reported to the client.
  • We will turn interested sponsors over to you for pursuit
  • With the client's approval we will also create a no-cost one-page web page for the client and list it on our Sponsorship Opportunities page.

Option 5. Premium Two Sponsor Search Package - $2000.00

Minimum of 1000 Leads

  • Includes One Hour of Strategy Development and Targeting Strategies Consultation at no extra cost
  • We will provide an interim report discussing results and project analysis so we can adjust strategy while we call.
  • A Lead is considered one in which we are able to 1) obtain information on the target's recommended sponsorship application process and/or 2) obtain a contact name or appropriate address or email for sponsorship proposal submission or 3) we have received an explicit interest in seeing your proposal. 
  • Records on each call are reported to the client.
  • We will turn interested sponsors over to you for pursuit
  • With the client's approval we will also create a no-cost one-page web page for the client and list it on our Sponsorship Opportunities page.

Option 6. Never Stop Sponsorship Leveraging Package - $10,000.00

Paid Quarterly by Credit Card - Excellent for multi-campaign calling programs and marketing companies

  • If you have sponsorship, we will help you identify new opportunities that will help you leverage your sponsorship packages and services - we will help you obtain additional sponsors, develop cross-promotional campaigns and otherwise focus on
  • Unlimited Strategy Development and Targeting Strategies Consultation at no extra cost.
  • Strategy changes based upon your immediate needs - you tell us what to concentrate on.
  • your immediate needs and strategies.
  • We will provide regular reports discussing results and project analysis so we can adjust strategy while we call.
  • Complete records on each call are reported to the client.
  • We will turn interested sponsors over to you for pursuit.
  • With the client's approval we will also create a no-cost one-page web page for the client and list it on our Sponsorship Opportunities page.

Option 7. Hourly Calling Campaigns - You can purchase our services on an hourly basis and set whatever standards you'd like.  We will turn over to you the leads developed during the calling period you select.  This type of campaign is excellent if you need many calls made during a specific period of time. - $35.00 per hour.

When you sign up for our sponsor search services, we will work on the following procedure:

  1. We will send you a contract for services to read over and sign.
  2. We will review your proposal and marketing materials to ensure that our efforts match your offerings to your customers.  If you don’t have a sponsorship proposal we can write one for you for a fee.  See http://www.insmkt.com/sponsor.htm.
  3. We will work with you to develop a clear strategy for our calling efforts, what kind of companies we will target and where they will be located
  4. We will develop a target list of companies along with some of their sponsorship history for you to approve.  You can remove companies you’ve already pitched to or add companies that you’d like to see on the list
  5. We will start calling and make complete records of each call
  6. Every few days, we will send you a progress report on our call activities with recommendations for adjustments in our approach as new information is gained.
  7. We will turn over all leads to you with contact information, proposal submission procedures and additional helpful information and call history as the leads are developed. 

Order Your Sponsor Search Package

Have a Question?

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Send an Instant Message

 

   

So let's get started. Below you will find the questions and order form.  

Order Your Sponsor Search Package

or call us at 317-881-3826

 

EMAIL US

©2004 New Century Marketing Concepts

1243 Priority Place

Indianapolis, IN 46227

 

   

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