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NASCAR Sponsorship Opportunities

Reaching more than 75 million fans, NASCAR sponsorship has grown into an advertising medium that your company can't afford to do without. NASCAR events are regularly televised on major broadcast stations in more than one hundred and fifty countries around the globe. According to George Pyne, NASCAR senior vice president, NASCAR sponsors typically see a four to six hundred percent ROI.
"Once viewed as a regional attraction, NASCAR racing is now the nation's fastest-growing spectator sport... Fans are devoted, not just to the races and cars and the drivers, but to the companies whose corporate logos adorn them."  The Washington Post
Displaying your brand within the NASCAR series offers you major advertising benefits. Your company's logo and web address will be seen by more than one hundred thousand men and women who attend these races each week. It will also be seen by a television audience spanning the globe. NASCAR's 2004 Daytona 500 Mile Race yielded a television viewing audience of 33.5 million and over 200,000 in person. In a recent survey conducted by Street & Smith's Sports Business Journal, NASCAR ranked first in almost every key category sponsors rate as important when they decide how to spend advertising dollars.
New Century Marketing Concepts secures exclusive pricing from many NASCAR team owners. Since we are a neutral agency, we can offer your company a vast selection of placement, timeframe and pricing. Our exclusive pricing means that you save many thousands off of direct pricing. We have packages ranging from simple logo placement in a single race to full-car, primary sponsorship for an entire season and anything in-between. We can offer your company sponsorship with race teams in nearly every division of motor sport from USAR to Nextel Cup including:
ARCA RE/MAX USAR Hooters Pro Cup Indy Racing League Grand AM Rolex Series	NASCAR Craftsman Truck series NASCAR Busch series NASCAR Nextel Cup series

In addition, we have opportunities in

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